Website Development for a Non-Profit Organization

website development for non-profit case study header

Client

Our client’s mission states that by working together, we can end the senseless killing of healthy, adoptable animals through education that promotes responsible pet ownership. Their goal is to drive transformative change in animal rescue, one pet at a time, as they expand the “No Kill” county model throughout California. They work to promote pet ownership through education and programs that offer free spaying and neutering, training, and veterinary care in underserved and low-income areas. They’re a nonprofit rescue organization that partners with county and city shelters to give abandoned animals a second chance at life. Through pet adoption and community programs, they focus on responsible pet ownership and solutions that address animal overpopulation and abandonment.

Project Description

Compass Consulting’s Software Engineering, Analysis and Design Services were donated to create a brand new website for our client, a non-profit, animal charity, who partners with the public sheltering system to provide an all-breed rescue, offering local city and county animals a second chance at life. The purpose of the new website was to provide a fresh, engaging, and wide-reaching platform for the charity to connect with the community and potential donors, help find animal foster / adoption homes, and recruit committed volunteers. The new site has been instrumental in soliciting private donations and fundraising for the dedicated work they’re engaged in, towards the goal of making the entire county of Ventura and beyond “No Kill”.

Goal

The purpose of the new website was to provide a fresh, engaging, and wide-reaching platform for the charity to connect with the community and potential donors, help find animal foster / adoption homes, and recruit committed volunteers.

Solution

Compass Consulting used open source WordPress software – the most popular online publishing platform – for creating the new, fully responsive site that is compatible with all web browsers and has a mobile-ready design. The new website is dynamic, providing considerable functionality to visitors, whether they are perusing latest list of adoptable animals, reviewing ways to get involved, reading animal’s success stories or following the latest news through their blog feed. Project scope included:

  • Programming site in WordPress using an integrated layout editor interface for maximum flexibility
  • Increasing cross browser capability for a fully responsive site with mobile-ready web design
  • Increasing customizability of site through an eye-catching theme, custom design and branding to best fit and present their message
  • Enhancing site content with video embeds, unique font and playful color palettes
  • Linking site with a secure payment portal to manage donations
  • Integrating social media into the site for a more dynamic feel and up-to-date news bulletins
  • Providing fast, reliable, secure web-hosting of the domain and website
  • Training their staff in content management and user account and system access administration

Testimonial

[us_testimonial style=”3″ author=”Chad Atkins” company=”COO/Founder, Paw Works”]Thank you for the great interactive website and new content created for us by Compass. It is a big improvement over our old static site. The new website has helped us reach a wider audience and generated more excitement in the community for getting involved in our adoption and fundraising efforts.[/us_testimonial]
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